HI Kay, it's definitely a Pimelea and I would think it is P. longifolia, but the defining characters between this species and the similar P. gnidia need further work. P. ginidia in general is a higher elevation species with smaller leaves and flowers, but the differences between the two species might be resulting in part from climatic differences in where they occur (in my opinion) or blurred by hybridisation (Burrows hypothesis).